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Tag: negativitybias

The Negativity Bias

Neuroscience coined the term “negativity bias” to describe the innate human tendency to focus on the ‘bad’/less satisfactory aspects of our experience. Whilst we can place our head in our hands at this knowledge, it is an important part of our evolution. Being aware of ‘threats’ has enabled us to survive as a species. It is a protective mechanism. This motivated our ancestors to brave the elements to source food and build shelter. It provided a ‘boost’ of adrenaline to help them flee or hide from wild animals.  Whilst the threats of the modern world are often different to that…